Mini Case Study The New Client Crunch at Simple Publishing, Inc Each student should write a short-essay 2-3 page paper by answer the questions from the case study,*APA Format*Times New Roman font Mini-Case Study: The New Client Crunch at Simple Publishing, Inc.
Simple Publishing, Inc. is a successful printing and publishing company. Just two years old, it has
taken on a great new customer, a local utility company that needs Simple Publishing to produce all of
their organization’s pamphlets, informational material, and posters. The utility company is going
through a company and department branding to improve culture and employee moral. Not only will
the company require new material, but each department will also produce material about their
departments. The utility plans to do on-going branding and awareness throughout the upcoming year.
To deal with this new customer, they have hired several new part time employees to help them with
their publishing business, some of them part-time interns with flexible hours.
As the new year drew closer, the orders started coming in. They had been told how many different
printing jobs the Company would need, but they weren’t all arriving at once, and orders were quite
unpredictable in arriving from the main utility office and the managers at the various satellite offices.
Some managers needed rush orders for their events that were coming up. When Simple Publishing,
Inc. finally got the orders; some of these jobs were much larger than they had thought they would be.
Printing these orders turned out to be very challenging. Not all of the new hires were trained for all of
the tasks or how to use all of the equipment. Some of them often made mistakes, some workers called
off from work due to other demands, and there were often not enough people available to get all the
work done before deadlines.
Quality was a serious issue, as they had to provide quality products—if there were quality problems
with the printed product, they would have to spend time and money to fixing defects in their products.
Deliveries started slipping past their requested dates and times.
The local utility company was unhappy that some items reached the mangers late.
Teresa had been hired as a project management assistant at Simple Publishing. In her new role as a
project manager, one of the processes she was trying to institute was risk management. She started
looking at what was happening in the business, talking about it with the managers and employees,
and heard about the utility’s unhappiness. As she did this, she started identifying risks and potential
risks. As she went along, she started doing more proactive risk analysis and risk response planning,
and as she did surprises and issues were reduced. Talking with stakeholders and addressing their
concerns also enhanced communication with stakeholders.
Comment on the following aspects of the case study:
a) What risks can you identify? Why are they a risk to Simple Publishing?
b) What kind of impacts does each of your identified risks have? Can you categorize these as low
impact, medium impact, or high impact?
c) How probable are each of your identified risks? You can think about something simple like
categorizing these as not very likely, likely, and highly likely to occur.
d) What would you advise Simple Publishing are their three most critical risks?
e) What would you suggest that they do about these three risks? Are there specific actions or a
contingency plan to deal with these risks?
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